Marketing Nirvana

Thanks to Joel Stein (one of my favorite writers for TIME Magazine – he wrote the George Clooney piece as well as the hilarious piece on social networking), we now have rankings for the TIME 100, a list of the most influential people on the planet.

Using a combination of web metrics he’s ranked the popularity of the individuals nominated for the TIME 100 list. Except for Mark Zuckerberg and Paul Allen (Scientists & Thinkers) the other 6 technologists in this list fell under the “Builders and Titans” Category.

I thought it’ll be cool to list the Top 8 technologists mentioned in the list and where they stand on Joel’s rankings. (Entire spreadsheet created by Joel Stein; Top 8 technologists after the jump).

Here are the Top 8 technologists, per TIME 100 (2008).

#8. Jay Adelson – CEO, Digg (TIME #86)

#7. Michael Arrington – TechCrunch (TIME #66)

#6. Jeff Bezos – CEO, Amazon (TIME #47)

#5. Mark Zuckerberg – CEO, Facebook (TIME #46)

#4. Paul Allen – Co-founder, Microsoft (TIME #41)

And, the Top 3.

#3. John Chambers – CEO, Cisco (TIME #35)

#2. Steve Ballmer – CEO, Microsoft (TIME #27)

#1. Steve Jobs – CEO, Apple (TIME #24)

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